Jeff Scott: Name, image, and likeness ‘No. 1 factor’ in USF’s future success
Jeff Scott: Name, image, and likeness: USF coach Jeff Scott gave a laudatory speech that turned into a soliloquy in response to a question on the name, image, and likeness collective that was just recently introduced for his program.
covering a duration of more than seven minutes. Yes, the Fowler Avenue Collective is seen to be that important by the third-year coach of the Chicago Bulls to the Bulls’ long-term success, if not their very existence.
Following Tuesday’s first practice with full pads, head coach Scott told his players, “The very No. 1 determinant on your future success in bringing in talented players and maintaining talented players, the very No. 1 thing is going to be your NIL ability, bottom line.”
“I cannot emphasize this point enough since it will be the most important factor in attracting and maintaining top people over the next two or three years. And the schools that are able to perform exceptionally well in that regard will advance. Those who do not comply will fall further down the list. And if you don’t make that jump, I’m not sure that you’ll be able to make it up in our lifetime… I’m not sure that you’ll be able to make that up at all.”
The Fowler Avenue Collective promotes itself as a “private fan club” for the purpose of showing support for athletes. The website for this third-party group went live on Friday morning at fowleravenue.com. USF fans can receive access to in-person and virtual gatherings with current players by paying a monthly membership cost of between $10 and $200. Membership payments are paid monthly.
After then, such players receive their compensation via the collective.
Events
Former Bulls quarterback Matt Grothe, who is still considered to be one of the most beloved athletes in the annals of the program, acts as the host and emcee for the collective’s various virtual events.
Corey Staniscia, who worked as a student manager for the Bulls in the past, now holds the position of external affairs director for the company in Orlando that was responsible for launching the collective, as well as comparable organizations at UCF and Georgia Tech.
Gerry Bohanon, a quarterback for the Bulls who previously played for Baylor and is currently competing for the starting role in the preseason, has agreed to serve as the collective’s first ambassador.
According to what Scott had to say, “We had two young men who we recruited this spring who ultimately decided to go to schools that were one conference below us.”
“And the reason for that was because of what they were going to get; the collective was going to pay them $2,000 every month.” And that was a conference that took place below us, and we misplaced them here.
“So now that we have our own collective, to which our fans and supporters can contribute money, which can help support us, I mean, for me it’s all about RDR, which stands for recruit, develop, and retain. And the National Indoor League is going to have a direct impact on recruiting.